The Unboxing

Survey 2023

Our eighth annual unboxing survey has unpacked the online shopping experience of consumers once more.

Download the full report

Unpacking the experience of online shoppers in 2023

This year, during July and August, 1,042 online shoppers revealed what they thought about the packaging being used by internet retailers and how it can impact their shopping experience.

55%

say retailers should keep sustainable packaging a top priority

42%

say retailers should keep sustainable packaging a top priority but not at the expense of keeping costs down

87%

would be willing to return packaging to a retailer if it was re-usable

What sectors does our unboxing survey cover?

The 2023 unboxing survey saw consumers review packaging from an extensive range of sectors spanning fashion and beauty through to automotives and electronics. This year, just over 70% of responses were about packaging from these four sectors.

25% Fashion

25% Health & Beauty

25% Food & Drink

25% Home & Garden

What do your customers think about the packaging you send them?

Find out by downloading the report, discover what they thought about the packaging being used by internet retailers and how it can impact their shopping experience.

Download the full report

Packaging advice, news and opinion

Protective packaging products and services to businesses throughout the UK, Ireland and Continental Europe

Macfarlane Group PLC announces acquisition of the Pitreavie Group Limited
Macfarlane Group PLC announces acquisition of the Pitreavie Group Limited
Earnings-enhancing acquisition of Pitreavie, a leading protective packaging manufacturer and distributor based in Scotland Macfarlane Group PLC announces the acquisition of The Pitreavie Group Limited (“Pitreavie”) for a maximum cash consideration of £18.0 million, including an earn-out of up to £4.0 million over two years. This earnings-enhancing
Macfarlane Group PLC Trading Update - November 2024
Macfarlane Group PLC Trading Update - November 2024
Effective response to market headwinds   Macfarlane Group PLC, the protective packaging specialist, today provides an update on trading for the period 1 January to 31 October 2024. The Board anticipates the Group’s performance for 2024 will be broadly in line with its full year expectations. Revenue year to date is 4% below the same per
Consumers’ increased expectations of sustainable packaging revealed in Macfarlane's 2024 Unboxing Survey
Consumers’ increased expectations of sustainable packaging revealed in Macfarlane's 2024 Unboxing Survey
As online shopping continues to increase in popularity across generations, consumers’ expectations of packaging and delivery are growing, according to a new survey by Macfarlane Packaging.   Macfarlane Packaging, the UK’s leading distributor of protective packaging, reveals the results of its 9th annual unboxing* survey, which encourages cons

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