What is custom packaging?
As the term suggests, custom packaging is when packaging materials are designed specifically for your product or your business requirements. So, rather than choosing a standard or stock cardboard box (or other packaging product) to fit your product(s) an entirely new packaging design is created.
Custom packaging can be completely tailored to your needs, including pack size and print requirements. The custom packaging process can include modifying a package’s shape, size, style, colours, material and varnish.